Northants study Smashes Social Media Stereotypes

Ground breaking survey, carried out by The EBP, the region’s National Citizen Service (NCS) provider, found that stereotypes surrounding teenagers’ social media obsession could be unfounded as teens reveal they care far more about doing in well in their exams than their social media following.

The data gathered by youth empowerment programme, NCS revealed that 95% of Northamptonshire teens want to do well in their current exams whereas only 18% were bothered about how many followers they have on social media.

Phil Everett, from The EBP the regional NCS provider, said: “Modern teenagers, often referred to as Generation Z, have grown up online with high-tech devices as a standard way of life. They therefore often receive a bad reputation for being addicted to social media so it is reassuring to know that these stereotypes may not be correct but that teens do in fact prioritise school and their exams.”

The survey also highlighted that 26% of teens want likes on social media quickly and this number increases slightly when asked if they want their friends to like their posts as 31% thought this was important. However, these numbers pale in comparison to the 82% of teens who think that revising is important and that doing well in exams will help land their dream job.Lydia Turner, Northants

Phil added: “Whilst there is no denying that the younger generation are very digitally savvy and social media is important to them it is also clear from these strong statistics that, for Northants teens, education is the priority.

“NCS offers a programme which plays to the strengths and interests of Generation Z. One of the most popular aspects of NCS is phase three where teens are able to make a difference. We know that Gen Z are keen to make an impact on the world and contribute to something larger than themselves. The social action project offers teens the chance to work collaboratively, another key Gen Z trait, to put all the skills they’ve learnt from the previous two weeks of NCS into practice to help the local community or a charity.

“Another popular phase of the programme is the week away at university-style accommodation learning new skills such as how to write a great CV or even set up your own businesses. This focus on education reflects the three out of five young people who believe they have the skillset to land their dream job. Instilling a sense of confidence in the next generation whilst having fun is at the core of the NCS programme.”

The idea of having fun was another key area of the survey as when asked, nine out of ten teens said that having a fun summer break was important to them.

NCS is a unique four-week summer programme, focused around fun and discovery with teens spending time away from home, learning new life skills and also volunteering at least 30 hours of their time to a community project or charity of their choice.

Lydia Turner, 18 from Northampton, said: “I loved NCS as it provided an easy way to start making a difference in my community. I met loads of new people who became great friends and was able to put my energy into a project I was passionate about alongside equally passionate people. I also gained confidence and had so much fun.

“I would definitely recommend NCS to my friends as I learnt so much from the experience and gained so many skills that I use every day. It also helped me to find a passion for volunteering which I now explore every summer.”

The government-backed scheme costs no more than £50, which covers the entire experience from food and accommodation to activities and travel, with bursaries available on a case by case basis. The NCS summer programme will start on 25 June 2018 – with more dates available throughout the summer holidays.

For further information and to sign up to the summer NCSEM1 programme visit https://ncsem1.org.uk/register.php or call 01522 574101.

Comments are closed.