An award-winning interiors company has set up shop in a barn outside a village pub in Northamptonshire.
Sugden & Daughters, a winner in the recent Citrus Social Media Awards, have taken the plunge from being a home business to having a fully-fledged retail outlet by opening the new barn at the Red Lion in Yardley Hastings.
The family-run company, which specialises in a range of Little Greene paint, fragranced luxury candles, soft furnishings, homewares and fresh flowers, hopes the barn will be the first in a number of shops they open as the business grows in the years to come.
Owner Louisa Sugden said: “The barn shop is beautiful and is a perfect show space for our products. It has a really rustic feel to it which fits in really well with our range.
“Opening a shop in a barn next to a pub is a bit unusual but it’s certainly got people talking. One couple said said it was like ‘stepping into the Cotswolds’.
“There seems to be a lot of vintage emporiums around but this is something completely different. We hope it can be the first of many, we’d love to grow the company.
“Many of our products are individual antique or vintage items and we do some upcycling as well, such as making lamps from coffee pots and mirrors from port holes.”
A former IT executive, Louisa, aged 40, runs the company with her husband, 42-year-old Mark, a picture framer.
She added: “I felt disillusioned with the desk job so decided to pursue a passion and I’m loving it. We’re both very creative but hopefully I bring a professional head to the business as well.”
The company’s success is partly down to its exceptional use of social media, building a loyal fan base through Facebook and Twitter.
Sugden & Daughters won the coveted ‘Post of the Year’ award at the first ever Citrus Awards earlier this month – celebrating their innovative use of social networks to grow their business.